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Global Protect Evening primrose

The global cell protection

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A vegetal story

The Evening primrose, a wealth not well known

 

OENOTHERA BIENNIS, OENOTHERACEAE

Born in South America but imported in many places in the world, the evening primrose grows in drained and poor soils. Its yellow sulfur flowers smell but are ephemeral: they open in the evening and wilt the next day at noon. Introduced in Europe in the 18th century, it has been cultivated for years for its fruits that contain poly-insatured fatty acids, especially gamma-linoleic acid, an Omega-6 fatty acid, that the human body can’t synthetize. Therefore its oil is very sought for its regenerative, hydratant and protective properties.

 

Because skin is aggressed by different sources of oxidation different levels (pollution, UV, global oxidation), it is necessary to protect it by activating several defense systems. To get a skin better protected, more resistant, longer.

Marketing claims

PROTECTIVE

Decreases damages made on skin cell DNA. Protects from environmental aggressions.

ANTIOXIDANT, ANTIPOLLUTION

Reduces the creation of free radicals due to UVB and pollution.

SOOTHING

Calming, decreases irritations by increasing the level of skin tolerance.

Formulation

• INCI name of cells: Oenothera biennis leaf cell extract
• Aspect: liquid
• Form: cells (20%) in glycerin or sunflower oil (80%)
• Concentration: starting at 0.5%

How it works ?

Global Protect Evening primrose: focusing on major external aggressions in the epidermis

Global Protect Evening primrose acts as if it wraps cells in a protecting net, that consists in a activation of the cell protection to the heart of skin cells. Because attacks against cells induce all internal serious damages, that translate in an anticipated ageing. Global Protect Evening primrose acts by limiting the destruction of cell DNA, by activating the synthesis of defense proteins (HSP70) and by limiting cell oxidation created by specific pollutant components.

 

Thanks to those actions, cells are better protected in a global way. Then skin can better fight environmental aggressions, especially when living in the city.