Musk mallow (malva moschata, malvaceae) and zinc are the two components of the new active shell created by Naolys. Specially dedicated to the fight against hair ageing, it combines the active molecules of musk mallow cells, a perennial with pale pink flowers also known for its medicinal properties, with zinc, one of the nutrients essential to the human body’s needs for cell growth but which it cannot produce by itself.
The appearance of our hair deteriorates in various ways with age: it gradually becomes thinner, weaker and grey; it is possible to slow these signs by acting on the key mechanisms involved in the growth cycle.
For thicker, stronger hair and longer-lasting natural colour.
ANTI-AGEING EFFECT ON HAIR AND NATURAL SHINE
Slows down the hair cycle by extending the lifespan of hair and enhancing its shine and smoothness.
Increases cell regeneration and renewal.
Helps the hair bulb cells to develop, and slows down the phenomenon of hair miniaturisation.
Helps maintain the amount of melanin in hair. Slows down hair depigmentation.
Reduces oxidative stress and the damage it causes. Preserves cellular functions.
• INCI name of of the Active plant shells : Water (and) Malva moschata callus extract (and) zinc chloride
• Aspect : liquid
• Form : cellules (20%) dans la glycérine ou l’huile de tournesol (80%)
• Dispersible or soluble : in any formulation (emulsion, lotion, fluid)
• Concentration: starting at 0.5%
Just as the epidermis is constantly regenerating, our hair is constantly renewing itself, in a three-stage cycle: growth / transition / rest, also known as anagen, catagen and telogen. 85% of our hair is in the anagen phase, i.e. the growth phase, and given that hair can grow up to 10cm per year, you might wonder why we don’t all have hair like Rapunzel. In fact, only 100,000 to 150,000 hairs are visible. 2% of our hair is in the catagen phase and is no longer growing, as the hair follicle retracts by 1.6% of its normal length. Then comes the telogen phase when the hair eventually falls out: 4% to 24% of hair is in this phase.
The anagen phase constitutes 90% of the total cycle; it is the longest phase, lasting from two to six years, and is the one in which biochemical activity is most intense.
This cycle only occurs 20 times in our lifetimes, and the later cycles are not as vigorous as the earlier ones. The cycle becomes shorter with age: hair no longer grows back, grows back less quickly, and deteriorates on several levels, becoming finer, sparser, dull, limp, drier, more fragile, more brittle, losing its colour (greying) and volume, and falling out permanently.
All this change originates in the living part of the hair: the hair follicle, from the bulb to the bulge, and also affects the scalp which becomes drier and more sensitive.
This programmed ageing, and the accompanying decline in the appearance of our hair, can be slowed down by acting on several key mechanisms in the hair cycle with a view to prolonging it, thereby lengthening the lifespan of healthy hair.
First, by keeping more hair growing, healthy and naturally coloured for longer. The first signs of hair ageing are a reduction in hair quality and greying, the onset of which can vary with ethnic origin. However, it is often said that 50% of the population has about 50% grey hair by the age of 50.
through the activation of a growth factor in the hair bulb and stimulating the supply of melanin to the hair bulb keratinocytes through a key factor in molecular signalling,
HairRevive [MM+Zn] helps maintain cell proliferation and development in hair matrix keratinocytes, while decreasing melanin production.
To remedy this miniaturisation of the hair, which ultimately leads to baldness, and concerns the entire hair cycle,
HairRevive [MM+Zn] helps reduce the creation of a key factor in this phenomenon: DHT, a byproduct of testosterone, produced by 5α-reductase.
and hair growth itself results in the creation of free radicals,
HairRevive [MM+Zn] protects hair follicle cell functions from both natural and induced oxidation.
Thanks to these targeted actions on the entire hair growth cycle, particularly the anagen phase, HairRevive [MM+Zn] repairs the hair, making it shinier and softer, and restoring a more youthful appearance.
REJUVENATING EFFECT ON THE HAIR BULB
Regenerating, revitalizing action
• Due to a 18% increase in VEGF synthesis
• Due to a 27% decrease in 5α-reductase activity
• Due to a 20% increase in cAMP synthesis
• Due to a decrease in free radicals demonstrated by a reduction of 20% in endogenous lipid peroxidation and of 25% in UVB-induced lipid peroxidation
(decrease in malondialdehyde)
DECLARATION OF THE PANEL
• 80% of women said their hair was thicker
• 85% of women said their hair was less damaged
• 75% of women said the product had a restorative effect
Tested for 28 days on 20 women aged 25 to 45 with naturally dry and damaged hair. Applied once a day to the hair and scalp. Emulsion containing 0.5% of HairRevive [MM+Zn]
Clinical test results