edelweiss flower

Whole Protection Edelweiss

A global protection for skin

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The story

The Edelweiss, the famous star from the Alpine glaciers

Leontopodium alpinum, Asteraceae

That hardy plant with a rhizome, that comes from Asia, grows in the montains in the central Europe between 900 and 3000 m. Thanks to its organs especially created to resist extrem climatic conditions (hairy leaves and stems, thick rhizome, sap resisting cold), it prefers rocky and sunny areas, difficult to access. Since the end of the 19th century, when it began to be popular with the English and German tourists and climbers, it is officially protected in Switzerland. Nevertheless, it has been cultivated in fields as soon as its anti-oxidant and anti-inflammatory properties have been discovered, therefore its culture makes it less rare. Always popular through its images, pictures and movies, it is now not only the symbol of Swiss nationalism but it represents the quality of the Swiss products.



Because skin is continually aggressed by sun rays, it is necessary to protect it in a global way. To get a skin with a better resistance to fight external aggressions.


Marketing claims

Protective

Decreases damages made on skin cell DNA. Protects from environmental aggressions.

Anti-ageing

By protecting skin cells, helps to limit photo ageing.

Soothing

Calming, decreases irritations by increasing the level of skin tolerance.

Repairing

Helps to repair damages caused by free radicals.

Use advice

To be used in skincare or make-up products such as cream, fluid, serum, balm, lotion, milk, foundation, concealer, etc. In any cosmetic or skincare product dedicated to protecting skin.

Key points

An active plant cell

Developed to deliver the highest amount of original active molecules.

A high tech natural ingredient

Created to preserve and improve the identity and the benefits of a natural product.

A protective action

Provides a biological protection to epidermis cells.

Formulation
  • INCI name of cells: Leontopodium alpinum leaf cell extract
  • Aspect: liquid
  • Form: cells (20%) in glycerin or sunflower oil (80%)
  • Concentration: starting at 0.5%

How it works ?

Whole Protection Edelweiss: supporting self defense mechanisms of epidermis cells

Whole Protection Edelweiss is dedicated to give skin means to protect itself by supplying a biological protection efficient up to the heart of skin cells, against two natural sources of aggressions, UVA and UVB. First with an action of protection at two levels, at a global level by contributing to release defense proteins and, at a deeper level, by protecting the DNA of epidermis cells. Then, it is efficient on irritation phenomena by limiting the release of inflammation mediators - they accentuate the sensation of irritation.

Thanks to those combinated actions, skin is protected longer and keeps its supply of defenses.